FirstPromoter allows you to set up a multi-level marketing commission structure(limited to 3 tiers to avoid abuse) where an affiliate earns a commission based on what sales or commissions their sub-affiliates generate.
This is a great way to quickly grow your affiliate program by motivating affiliates to recruit other affiliates. The more sales their sub-affiliates generate, the more they earn.
As a Business plan customer you're able to set 3 types of tiered commissions as a reward to the parent affiliate:
- a percentage from the commission the sub-affiliate generates(default)
ex. for a 10% 2nd tier commission and 30% normal commission, the parent affiliate earns $3 for any $100 sale his sub-affiliates generate(10% * $30, where $30 is the commission for the sub-affiliate). Total commissions to be paid: $33.
- a percentage from the original sale generated by the sub-affiliates, it overrides the sub-affiliate commission so the commission is not relative to how much sub-affiliates earn
ex. for a 10% override 2nd tier commission and 30% normal commission, the parent affiliate earns $10 for any $100 sale his sub-affiliates generate(10% * $100). Total commissions to be paid: $40.
- a percentage from the net amount of the sale(sale amount after subtracting sub-affiliate commission)
ex. for a 10% net-override 2nd tier commission and 30% normal commission, the parent affiliate earns $7 for any $100 sale his sub-affiliates generate(10% * $70, the sub-affiliate earns $30 and the net sale amount is $100 - $30). Total commissions to be paid: $37.
How to set up the 2nd and 3rd tier commission
To enable 2nd tier commission for all promoters in a campaign go to Campaigns section > Edit the campaign > go to "Offer & Rewards" tab > click "Show more reward types" then click "Set reward" :
To enable 2nd and 3rd tier for a single promoter, go to the promoter overview page(click on the promoter name anywhere on FirstPromoter) > click "Customize" button on the "Rewards" section > click "Show more reward types" then click "Set reward":
The affiliate recruitment link and sub-affiliates details
Once you enabled the 2nd tier commission, affiliates will have an extra page on their affiliate dashboard called "Sub-affiliates". From that page they can grab the recruitment link to share it with their friends.
The recruitment link is similar with a referral link, just that it doesn't set a cookie and sends visitors to the affiliate sign up page instead of the company homepage.
How to add sub-affiliates manually from the admin dashboard
You can also manage sub-affiliates from your admin dashboard. You can add or remove sub-affiliates for a certain promoter.
Go to the parent promoter overview page, scroll down and click on "Sub-affiliates" tab. From that section you can add/remove sub-affiliates and check their performance.